Birmingham Safari - 9th April 2026

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FAM Trip - NEC: The Nation's Experience Capital

Discover three world‑class venues, explore Birmingham’s vibrant culture, and enjoy a full day crafted to inspire, engage, and showcase why the NEC Campus is the nation’s leading hub for unforgettable events.

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Vox Conference Venue

• 9:30 - Welcome to Birmingham International

Your experience begins the moment you step off the train. We’ll meet as a group at Birmingham International Station before taking the short scenic walk over to The Vox, taking in the energy of the NEC campus as the day begins.
A perfect opportunity to connect with fellow event professionals before diving into the experience.

• 9:45 - 10:40 - Warm Welcome & Vox Venue Showcase

Settle in with refreshments and light snacks as you’re welcomed by the Vox team.Then enjoy a tour of this contemporary, flexible and beautifully designed conferencing venue.

NEC Piazza Welcome Digital Screen

NEC Campus

• 10:40 - 12:10 - NEC Suites & Halls Tour

Next, walk across to the NEC, the beating heart of large‑scale events in the UK.Explore a curated selection of suites and halls that demonstrate just how adaptable and awe‑inspiring these vast spaces can be.
From major exhibitions to intimate brand experiences, see first-hand why the NEC remains The Nation’s Experience Capital.

• 12:10 - Piazza Suites Recharge Stop

Take a moment to refresh with a comfort break and complimentary takeaway soft drinks and snacks before we head into the city.

• 12:30 - Train to Birmingham City Centre

A quick train ride transports us directly into the heart of Birmingham—ready for the next stage of the tour

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ICC Birmingham

13:00 - Arrive at the ICC

A short walk brings you to The ICC

• 13:10 - Lunch at the ICC

Enjoy a delicious lunch prepared by the award‑winning culinary team.
Relax, recharge and network while taking in views across the canalside surroundings of the ICC.

• 14:00 - ICC Venue Showcase

Explore the ICC’s iconic halls, meeting rooms, and unique spaces that have hosted some of the UK’s most significant events.

Your guided showround highlights:
- Flexibility and flow of the venue
- Seamless delegate movement
- Production potential at every scale

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Explore Birmingham

• 15:00 – Birmingham Walking Tour

Step outside and experience Birmingham on foot with a guided walking tour departing from the ICC.
This curated route highlights:

- Iconic landmarks
- The city’s rich cultural heritage
- Its thriving food, arts & business districts
- Hidden gems perfect for delegates looking to explore

A brilliant way to show the broader event appeal of the city your delegates could visit.

16:30 – Finish at Birmingham New Street

Your day concludes at Birmingham New Street Station, perfectly placed for your return journey home—energised, inspired, and filled with ideas for future events.